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4 Steps To Working With An Influencer

Would you rather buy a product or service after seeing a scripted advertisement orchestrated for profit, or based on the recommendations of the people you trust? What if the person recommending the product or service to you had an impeccable reputati...

How To Plan Your Holiday Marketing Strategies

Have a holiday marketing strategy that will let your small business shine through the end of the year, no matter if you plan in September or get started in December. If you have just one simple marketing tactic to connect with consumers over the holi...

Funnel Or Website: Which One Do You Need?

Everyone searches the internet for information in today’s day and age, but does your business really need a funnel and website for your business to grow? What Exactly Does A Website And Funnel Do For Your Business? A funnel and website provide differ...

How To Be Authentic Online

In a world that seems to be filled with fake news and fake lives on social media, online authenticity is what makes you stand out from the crowd and make a mark. This shift from “perfect life” to “this is what life actually looks like” has been a big...

When Should You Hire A Va?

Being able to hire a VA can seem like a dream, but when do you know you're ready? We're sharing the top scenarios that will show you a virtual assistant will help your business more than hinder it. What is a VA? A VA is a virtual assistant that can e...

5 Apps Every Entrepreneur Needs

With literally thousands of entrepreneur apps available, there are 5 that any entrepreneur can benefit from. I’ve been working exclusively with entrepreneurs for 6 years and am an entrepreneur myself, I know a business isn’t always run from your com...

How To Create A Webinar That Drives Action

Hands-on lessons and walkthroughs help you connect to your audience in a way that can build trust quickly. If this sounds like something your business should do - it’s time to build a webinar! Webinars allow you to share your knowledge, in real-time,...

Marketing Funnels 101: What Are They And How To Build Your Perfect Funnel

Any entrepreneur who is growing their business has come across the term funnel, whether it's marketing funnels, sales funnels, or just funnels in general. One of the biggest mistakes I see entrepreneurs making is that they think they need a website b...

Instagram Story Questions, Answered!

While Instagram Stories have been around since 2016, doesn’t mean that everyone knows how to use them or doesn’t feel like a fool for just starting now. Let me take your worries away - anytime you start using Instagram Stories is the right time! But ...

Getting Started On Google Analytics As A Beginner

Less than 30% of small businesses track their website analytics, making Google Analytics for beginners a necessary resource! Not only is Google Analytics free to use, but it's also incredibly robust, making it the first go-to resource for literally e...

Summer Social Media Ideas To Get Engagement Sizzling

The worst part about online marketing (to me) is coming up with new social media ideas. I absolutely love writing incredibly long blog posts, organizing campaigns, and doing Facebook Lives, but give me a social media calendar to create and my brain ...

How to Reply To “I Don’t Have the Time Right Now”

How many times have you heard "I don't have time right now" or "Now's not a great time" and been left wondering - what next? Maybe the first few times you thought it was fine...and then you kept hearing it. Let's solve this issue for you right now. “...

6 Summer Marketing Hacks So You Can Take A Vacation

The weather is heating up, summer is just around the corner and I can feel the chill vibes making their way into my flip-flopped feet. Whether you’re looking to sink your toes into the sand or hit every rollercoaster east of the Mississippi, we all l...

Getting Started With Facebook Ads

You’ve been managing your Facebook business page for a while now, posting regularly (or trying your best to) and slowly growing your faithful following. You want to start expanding your audience reach and connect with new people - sounds like your re...

20 Color Palette Ideas For Your New Business

While your business success does not come from your color palette and your branding, it does play an important role, one that many people don't take seriously when they first begin. I often see people taking two routes when it comes to the initial b...

The Best Tools for Video Conferencing

There was a time in the not so distant past when business meetings only happened face to face, in person - crazy, I know. As technology advanced, so did a global workforce, a remote workforce and digital marketing, meaning long-distance meetings and ...

Getting Started With Newsletters: How, When, Why, and What

A well-crafted newsletter can serve many purposes to benefit your business. Similar to your blog ( you do have a blog, right? ) a newsletter is a great way to build relationships with your customers. They can be used to provide helpful information, k...

How Facebook Live Can Benefit Your Business

As if Facebook didn’t already seem to rule the digital world, in 2016 they added Facebook Live. It’s a live streaming feature that is connecting friends, companies, brands, influencers, and entrepreneurs and giving them access to each other like neve...

5 Ways You Can Improve Your Sales Funnel

The hardest part of running a business is attracting new customers and keeping them around for the long-run. But this doesn’t have to be the case. If you have a well-oiled sales funnel that pushes potential buyers through the sales process without th...

What Is A Facebook Pixel

You've heard "facebook pixel" mentioned by gurus, experts, and your favorite marketing influencer...but don't know what it means and why you should care about it. Let's end that confusion. Facebook pixel is not a sequel to a funny Adam Sandler movie...

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